How to Build a Successful Blog

What makes a blog successful? I’ve decided to coin a new term to classify the success of a blog: TIM (Traffic, Impact, and Monetization).

I don’t care whether you’re writing to improve the world, for fun, or for cash, building a successful blog means you need to excel in at least one these categories…and preferably all three.

Traffic: You need somebody to read your content right? On-page and off-page SEO (back-linking) are tricky bastards.

Impact: Are you just filling up pages or are you providing useful content? Do people leave smarter after reading your blog? Are they entertained? If your blog is just a squeeze page to capture clicks, you’re not doing the world any favors, and that sort of content is slowly being pushed down in the SERPs.

Monetization: If you’ve got the first two categories covered this should be the easiest part, but it can always be improved upon. This is one of my favorite topics because there are so many fascinating ways to monetize a blog and who doesn’t want their blog to make money?

I’ve learned much about TIM the hard way (and I’m still learning), but I’ll share as many lessons learned as I can in this category of posts.

How to Design a Professional Logo for Your Small Business

Do you need a professional logo for your small business? Here’s a simple 99designs tutorial to help you find the right graphic designer and the perfect logo design that fits your company.

Your logo is one of the first impressions you will make on your customers. A low quality logo might … Read More...

What to Pay for Web Copy

If you’re looking for blog content, it’s usually possible to get it fairly cheap – if you don’t mind buying it from non-native speakers. Even more expensive blog content isn’t too bad, running you between $50 and $250 per 500-word post, depending on the experience of the writer and the … Read More...

3 Tips for Starting a Blog on a Shoestring

Thanks to the Internet, and advancing technology, it’s possible for just about anyone to start a blog. And a blog can be a good idea, besides. A blog can be part of an online business marketing plan, as well as provide a direct revenue stream.

One of the best things … Read More...

5 Questions to Ask Before You Hire a Virtual Assistant

As a business owner, sometimes things get a little overwhelming. When you look at all of the mundane tasks you are required to do, and when you think about how much time these tasks suck up, you start to feel bogged down.

One way you can get beyond these feelings, … Read More...

What to Know for Your First Day of Coworking

One of the trends picking up steam, especially amongst entrepreneurs and freelancers, is coworking.

Coworking offers you the ability to take advantage of an office environment without being tied down. When you use a coworking space, you can benefit from the trappings of an office without actually having to work … Read More...

4 Questions to Ask an SEO Specialist

When you have a business online, you want people to be able to find you. Whether they come to your blog first, or come straight to your web site, it’s important for your business to be visible in the search engines.

In order to increase your visibility, your business blog … Read More...

What Should You Pay a Freelance Editor?

Sometimes, after you have written something, it makes sense to have a writing and editing professional look it over. An outside opinion can be valuable in catching errors, and in helping you figure out how to improve the overall flow and direction of the piece.

It’s also becoming popular for … Read More...

How to Get Involved with a Mastermind Group

As an entrepreneur or a blog owner (or a blog-owning entrepreneur), it can help to bounce ideas off others, and get a little insight and help from like-minded individuals.

If you want to boost your chances of success, a mastermind group can be a big help. But how do you … Read More...

5 Ways You Can Benefit from a Mastermind Group

Whether you are building a business or a blog, one of the best resources that you can put at your disposal is a mastermind group.

A mastermind group is a collection of people who share ideas and help each other. When you join a mastermind group, you can receive feedback … Read More...

5 Tips for Working from Home When You Have Kids

Right now, I have a pretty sweet setup. My son is in school, so I have six hours a day that I can use to get work done.

But it wasn’t always this way. Working from home as you attempt to build a business can be tough when you have … Read More...

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